The large retailer, Wal-Mart Stores Inc., said it will strive towards stocking healthier foods at affordable prices. The company aims at offering thousands of food items by 2015 with reduced salt, sugar, and fat content by 10 to 25 percent.
The retail giant has more than 140 million customer visits a week, putting them in a position to make a huge difference. Wal-mart said it plans to reduce prices to save customers about a billion a year on fresh fruit and vegetables.
Some might see this move as a PR effort to win over the public and politicians that oppose Wal-mart's growth into urban markets, but the campaign is striving to make a difference nonetheless. It's the first step towards ending the divide between healthy and affordable foods. And let's face it- it's about time we have both.
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